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Tag: SXSW

Native Uprising: Is Content the New Advertising?

March 12, 2014

This post originally appeared in MRM’s SXSW blog. “Content is king.” This isn’t a new conversation, but now the smart brands are starting to figure out how to do it right, and the publishers are learning how to shift their model to stay relevant. What does it mean for brands and how is it changing … More Native Uprising: Is Content the New Advertising?

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Bringing the SXSW Experience To You!

March 4, 2014

Whether you’re going to Austin or not, check in here daily for live updates and insights on the SXSW experience from our friends at MRM/McCann!   SXSW Blog by MRM/McCann: http://southxmrm.tumblr.com/.  

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