CCPA UPDATE: PREPARING FOR THE CCPA – 10 THINGS YOU CAN TACKLE NOW

Written by: Richard Eisert, Gary Kibel, Vivian Byrwa and Avinoam Shefa While the California Consumer Privacy Act (CCPA) promises to bring significant change to the way some businesses collect and use personal information from consumers, the exact scope of that change remains unclear, pending further action by the California Attorney General and Legislature. However, the … More CCPA UPDATE: PREPARING FOR THE CCPA – 10 THINGS YOU CAN TACKLE NOW

The California Consumer Privacy Act

Written by: Richard Eisert The California Consumer Privacy Act (CCPA), a comprehensive state privacy law that was passed and amended in 2018, is at the forefront of a rapidly changing privacy landscape in the U.S. The CCPA broadly governs how businesses doing business in California handle personal information relating to Californian residents. It grants rights … More The California Consumer Privacy Act

Storytelling in Tech Goes Back To The Humanity and The Heart – A Conversation with Katrina Craigwell

The final session in The Club’s long-running professional development offering; our A&M:Access To Masters Series was an intimate discussion on human truths and behaviors that drive the overlap of culture and brands between Katrina Craigwell VP, Global Marketing Innovation, GE and Alicia Ray, Product Marketing Manager, AT&T AdWorks.  Here is a a peak into their … More Storytelling in Tech Goes Back To The Humanity and The Heart – A Conversation with Katrina Craigwell

See What You Missed at The Great Debate: Take 6

At The Great Debate: Take 6, the conversation about content took center stage as one of the most discussed and debated topics in our industry today. So what did we learn? When it comes to content and brands, instant gratification isn’t enough for today’s consumers. People WWTWWTWI (want what they want when they want it) and … More See What You Missed at The Great Debate: Take 6

The Great Debate: An Interview With Shelley Zalis, CEO, Ipsos Open Thinking Exchange

Shelley Zalis, CEO, Ipsos Open Thinking Exchange, shared her insight with us on some of the biggest trends impacting the advertising business today. Shelley will participate in a lively discussion at The Great Debate, tonight at 6-8 p.m. at The Dream Hotel Downtown. Don’t miss it! AD Club: What is the biggest trend changing digital advertising today, and … More The Great Debate: An Interview With Shelley Zalis, CEO, Ipsos Open Thinking Exchange