ANDY Awards judging: Malcolm Poynton enters the arena in Seville with the world’s top creatives

Originally Posted on Campaign Brief. Malcolm Poynton, Cheil’s Kiwi expat global chief creative officer, gives CB an exclusive review of the ANDY Awards judging, held last week in Seville, Spain. Seville, Spain, Home to Plaza de toros de la Real Maestranza de Caballeria de Sevilla, the world’s greatest bull fighting ring. And home to the … More ANDY Awards judging: Malcolm Poynton enters the arena in Seville with the world’s top creatives

The ANDYs – Honoring the Heroes of Advertising

By: Ronald R. Urbach Originally posted on Madison Ave. Insights We all need heroes and people whose bravery, commitment and skill make us feel like there is good in the world. These people inspire us to do our own best work and be our own best personal and professional selves. That’s a point not lost on The … More The ANDYs – Honoring the Heroes of Advertising

MARCEL WINS BEST IN SHOW GRANDY FOR “INGLORIOUS FRUITS AND VEGETABLES” AT 51st ANNUAL INTERNATIONAL ANDY AWARDS

Intermarché Wins 2nd Annual Bravery Award Leading Agency Network Leo Burnett wins 22 Awards Honoring Work Across Worldwide Offices Other Top Winners Include adamandeveDDB, SS+K and R/GA New York, NY – April 23, 2015 – The 2015 International ANDY Awards have announced this year’s winners in recognition of their creativity and bravery. The ANDY Awards gives … More MARCEL WINS BEST IN SHOW GRANDY FOR “INGLORIOUS FRUITS AND VEGETABLES” AT 51st ANNUAL INTERNATIONAL ANDY AWARDS

Full recap of AD Club’s Annual 2015 Media:NOW Conference!

AD Club Leaders and partners came together for our annual Media:NOW Conference and made it truly remarkable. One of the biggest takeaways from 2015’s Media:NOW event was how to think more like the consumer; the more brands, marketers and advertisers think about the behaviors of the person behind the screen, the more responsive that person … More Full recap of AD Club’s Annual 2015 Media:NOW Conference!

AD Club Leaders: Most Important Mobile Trends to Watch in 2015

In honor of Mobile World Congress in Barcelona this week and the continuous discussion around the future of mobile, The AD Club asked several of our esteemed leaders and members this timely question: What are the most important mobile trends for marketers to watch in 2015? This is what they had to say… Asif Khan, … More AD Club Leaders: Most Important Mobile Trends to Watch in 2015

Key Takeaways from The AD Club’s Inaugural Measurement:NOW Conference

On January 29th at our first Measurement:NOW Conference, we learned a few things about how measurement is used now and how invaluable smart and addressable data is today for the brand and the consumer. Here are 5 key takeaways that we found that are important for the brand to consumer journey: Focus on the customer … More Key Takeaways from The AD Club’s Inaugural Measurement:NOW Conference