Price, Value, Location, Context: Advertising Rules For Back To School
From Lauren Sak, Senior Marketing Director, Intersection With inflation on the rise, what advice would you give to brands surrounding back-to-school shopping? It’s no surprise that consumers are feeling the effects of inflation everywhere, from the grocery store to the gas pump, and well beyond. During periods of inflation consumers typically cut down on what … More Price, Value, Location, Context: Advertising Rules For Back To School