Hivestack appoints Hector Gonzalez as Chief Revenue Officer, US and LatAm

The leading independent digital out of home (DOOH) ad tech company will divide its business into two separate divisions “Hivestack Global” and “Hivestack US & LatAm” to drive growth across US and LatAm MONTREAL, CANADA – September 20, 2022 – Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company today … More Hivestack appoints Hector Gonzalez as Chief Revenue Officer, US and LatAm

Five New Board Members Named; 2022 President’s Award Honorees Recognized

The ADVERTISING Club of New York Celebrates 126th Anniversary Five New Board Members Named; 2022 President’s Award Honorees Recognized NEW YORK, July 28, 2022 (GLOBE NEWSWIRE) — The ADVERTISING Club of New York, the industry’s leading professional organization representing the advertising, media, marketing, and ad-tech industries is celebrating their 126th anniversary this month. The anniversary … More Five New Board Members Named; 2022 President’s Award Honorees Recognized

Introducing the PGA Jr. League Safari Par-Tee app: an interactive golf game for kids featuring collaborative play through augmented reality

LOS ANGELES — May 27th, 2022 — The PGA is launching the PGA Jr. League Safari Par-Tee mobile app today, available for free download. Designed as an interactive mobile game, the PGA Jr. League app allows kids and families to collaboratively play golf as adorable animal avatars while transforming their own setting into the imaginative Adventure … More Introducing the PGA Jr. League Safari Par-Tee app: an interactive golf game for kids featuring collaborative play through augmented reality

Hivestack and Yahoo Announce Strategic Global Programmatic DOOH Partnership

Partnership provides Yahoo’s omnichannel demand side platform (DSP) with access to premium global DOOH inventory at scale via the Hivestack supply side platform (SSP) Yahoo and Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company, have today announced a strategic global partnership to connect their industry-leading technologies, and enable premium, … More Hivestack and Yahoo Announce Strategic Global Programmatic DOOH Partnership

Drop Shots Lets Clients Watch Through a Photographer’s Viewfinder

Drop Shots is a remote workplace solution that allows clients to take part in and collaborate on photo shoots virtually and in real-time via a low-latency view through the lens of the photographer’s camera. Developed by the agency Hayden5 for use with its photographers, Drop Shots is touted as a high-quality photography capture and remote collaboration product that plugs brands, … More Drop Shots Lets Clients Watch Through a Photographer’s Viewfinder

AnyClip Wins 2022 NAB Show Product of the Year Award

New York, NY] — April 27, 2022 – AnyClip announced today that its AI-powered video management platform for Business has been named both an Overall Winner (Capitalize) and Category Winner (Asset Management, Automation and Playout) for the 2022 NAB Show Product of the Year Awards. This official awards program, produced by the National Association of … More AnyClip Wins 2022 NAB Show Product of the Year Award

Hivestack Announces Global Alliance with Xandr for Programmatic Digital Out of Home (DOOH)

The alliance will enable Xandr Invest advertisers to programmatically purchase digital out of home (DOOH) inventory on a global scale via the Hivestack Supply Side Platform (SSP) Montreal, Canada – April 27, 2022 – Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company has today announced a strategic global collaboration with Xandr, … More Hivestack Announces Global Alliance with Xandr for Programmatic Digital Out of Home (DOOH)

Evergreen Focus on Green Marketing at the National Advertising Division

From Davis+Gilbert’s Advertising + Marketing practice group’s 8th edition of Trends in Marketing Communications Law How have green claims (and related NAD challenges) evolved over the years? As a self-regulatory adjudicative body, the NAD will look to the FTC for guidance as it reviews green advertising claims and evaluates the substantiation for such claims. Although the FTC’s … More Evergreen Focus on Green Marketing at the National Advertising Division

Creative Spirit Can Help You Craft a Virtual Disability Employment Forum and Improve Your Disability Inclusion Strategy

Autism Awareness Month is Just Around the Corner Creative Spirit’s virtual forums are a great way to promote and enhance the inclusion of talented people on the spectrum within your company or organization. By hosting a one-hour Autism Acceptance Month forum, you can broaden your company’s understanding of the benefits and best practices associated with … More Creative Spirit Can Help You Craft a Virtual Disability Employment Forum and Improve Your Disability Inclusion Strategy

One Of Many

From Elaine Cox, Executive Creative Director, 72andSunny New York There’s something magical about NOT being the first female Executive Creative Director at your agency. I’ve been the first before. Being first feels like a win at first. But you quickly realize what it really means: that who you are–combined with what you do–is a rarity. … More One Of Many