Rick Song, AD Club Board Officer and Director, and SVP Group Head, Digital, Nielsen For those identifying as Asian American or Pacific Islander, has your experience in this industry impacted your career journey? If so, how?  As an Asian American born and raised in this country, you become accustomed to sometimes being treated differently or … More Board Member Spotlight: Narrowing The Gap for AAPI Leadership Plus Platform Accountability

By Ryan Mayward, Global Head of Agency and Adtech Sales, Amazon Advertising In the advertising industry, we’re used to change. Every year, customer behaviors shift, new technologies become widely adopted, unforeseen events occur, and we adapt. Even so, the changes that occurred this year were particularly significant. They touched all areas of our lives. It’s … More Looking towards 2021: 4 ways to take a customer-centric approach to advertising

As our economy begins to reemerge and some stores/businesses start to reopen, but with limited capacity – what are some tips for driving demand for less capacity? The world has dramatically changed over the last few months, ushering in monumental business model changes and new consumer behaviors to adapt to a dynamic environment. The one … More Re-openings and advertising reactivation strategy with Scott Falzone, Managing Director, Telecom, Google