How Pandemic Habits Affect Back-to-school Marketing

From Elisabeth Castera, Marketing and Public Relations Consultant, Babette Communications and 2021-2022 AD Club Fellow With the pandemic leaving a trail of uncertainty and shoppers getting a head start on things for the classroom, how can marketers prepare for back-to-school season in terms of messaging? When it comes down to messaging, specifically during times of uncertainty … More How Pandemic Habits Affect Back-to-school Marketing

The i’mPART Women’s Fellowship – Apply Today!

The i’mPART Women’s Fellowship, created in 2016, made a commitment of $100K annually to retain more diverse talent and promote more women into leadership positions. Now wrapping its fifth year, the program has expanded from helping 10 to over 50 women pursue their goals and elevate their executive presence – providing more access, tools, & … More The i’mPART Women’s Fellowship – Apply Today!

Meet The Fellows: Ro Kalonaros

Ro Kalonaros connects, elevates, and amplifies the deep collective knowledge and brilliant creative work of Omnicom’s 70,000+ employees globally to facilitate agile and efficient collaboration across the network. She spearheads the strategic direction of OMC Hive, Omnicom’s internal knowledge sharing platform, and uses the platform’s business and cultural intelligence to advise cross-functional teams at the … More Meet The Fellows: Ro Kalonaros

Meet The Fellows: Brittany Johnson

Brittany Johnson is a Content Supervisor at Spark Foundry. She is a St. Louis native (Go Cards!) and a Loyola University of Chicago alum. She began her career in multicultural media strategy, and her passions led her to branded content & entertainment. Brittany’s previous clients include Procter & Gamble (P&G), State Farm, Wrigley, and Citi Bank. What she enjoys … More Meet The Fellows: Brittany Johnson

Meet The Fellows: Laura Marie Mariel

Laura Marie Mariel is an award-winning Senior Art Director with nearly a decade of advertising experience. She’s worked on both national and international clients including, but not limited to, Nissan, Smucker’s, State Farm, Applebee’s, PreparationH and Always. She’s garnered global recognition from some of the most prestigious festivals, including New York Festival, D&AD and Clio. … More Meet The Fellows: Laura Marie Mariel

Meet The Fellows: Pilar Mera

Pilar Mera is the Director of Trade Marketing for the NBCUniversal Hispanic Group  (Telemundo, Telemundo Deportes & Universo) where she and her team develop the go-to market plans for the NBCUniversal One Platform through strategic trade communications.  She previously focused on NBCUniversal Entertainment Group (USA, SYFY, and WWE) where she led client experiences for San … More Meet The Fellows: Pilar Mera

Meet The Fellows: Imani Albert

Imani Albert is a social media manager and strategist at VMLY&R New York, a global full-service creative agency. Previously, Imani worked as a social media strategist at global PR agency, FleishmanHillard. Through culture-first thinking, Imani has worked with brands across apparel, food & beverage, entertainment, beauty, and more, to create social campaigns that make a … More Meet The Fellows: Imani Albert

Meet The Fellows: Nancy Nguyen

Nancy Nguyen is a brand strategist and social activist who uses creative storytelling to uplift marginalized narratives, shift perspectives, and make a difference in the world. Nancy has produced multimedia campaigns (print/digital/video/events/Influencers) for brands like Target, Amazon, HBO, NBC, Elizabeth Arden, Dove, Kraft, and more. While not working in media and advertising, Nancy is a … More Meet The Fellows: Nancy Nguyen

Meet The Fellows: Lavon Coker

Lavon is an executor, problem solver, and natural collaborator. She excels at transforming abstract ideas into rich multi-faceted marketing experiences and is unafraid of addressing inevitable challenges. Lavon launched her Advertising career at CBS Radio’s 92.3NOW, a New York City-based network, anchored by lead personality Nick Cannon. Here, she was able to learn the fundamentals … More Meet The Fellows: Lavon Coker