For the second consecutive year, McCann was both named Network of the Year at the International ANDY Awards and was chosen as winner of the Best-in-Show GRANDY Award. The global network honor reflects creative work from six countries spanning McCann’s North American, Asian, European and Middle Eastern regions.
McCann this year also won the Richard T. O’Reilly Social Good Award, the ANDY’s best-in-show recognition for public service work. By winning both the GRANDY and the Richard T. O’Reilly honors, McCann won two of the top three awards presented to agencies. The ANDY Awards this year were restructured to eliminate both product/ service categories and award tiers in order to focus only on Ideas and Craft, along with the presentation of the four top awards, one of which recognizes a student and her or his work.
Harris Diamond, Chairman and CEO of McCann Worldgroup, said, “We’re proud that our agencies around the world continue to demonstrate their consistent commitment to helping our clients grow across so many marketing platforms.”
The agency won the 2018 GRANDY Award for “Fearless Girl,” the statue of the determined little girl that McCann New York created for State Street Global Advisors and installed in New York City’s Wall Street area. McCann Worldgroup India won The Richard T. O’Reilly Social Good Award for the Afghanistan Ministry of Public Health’s “Immunity Charm.” McCann New York had also won the GRANDY last year for another highly innovative marketing campaign, Lockheed Martin’s group VR “Field Trip to Mars.”
Rob Reilly, Global Creative Chairman of McCann Worldgroup, said, “We continue to be amazed by the level of commitment our clients put towards solving real business challenges with inventive and powerful ideas. They deserve as much credit as all of our agencies around the world for this humbling honor.”
In addition to winning the GRANDY, McCann New York won four more awards for work for Verizon and Qualcomm as well as State Street. Other McCann Worldgroup network winners included FP7 Cairo//McCann (2) for Orange Telecom, McCann Worldgroup Thailand (2) for Verena International, The Cyranos//McCann (2) for Yournalist, and one each for McCann London (Microsoft) and McCann Worldgroup India (“Immunity Charm”). The International ANDY awards are presented by the Advertising Club of New York.
McCann’s 2018 International ANDY performance is the latest of many top global creative honors won by McCann Worldgroup, which was named Adweek’s 2017 “U.S. Agency of the Year” and No. 2 on Ad Age’s 2018 “Agency A-List” for the second straight year. Last year the agency won the most top Grand Prix (six) at the Cannes Lions International Festival of Creativity and was the most awarded Cannes agency in North America. Also in 2017, McCann was named Agency of the Year at the Clios, The One Show, and the Cresta Awards; Network of the Year at both the Epica and Midas Awards (Grand Award winner in 2018); N.A. Agency of the Year at the New York Festivals and Most Effective Agency in the N.A. Effies; both Global and N.A. Agency of the Year as well as N.A. Network of the Year at the London International Awards; Network of the Year and Agency of the Year as well as GRANDY winner at the International ANDY Awards; and Network of the Year, Agency of the Year, and Digital Agency of the Year at the ADC Annual Awards.
Watch the GRANDY Deliberations:
About McCann Worldgroup: McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing services company with 24,000 employees in more than 100 countries, comprising McCann (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), and PMK-BNC (entertainment/brand/popular culture).