NYC & Company, the marketing arm of New York City, is targeting its very own in a tourism campaign, which encourages New Yorkers to get out and explore the five boroughs of this great city many of us call home. The “See Your City” campaign, which will last three months, was created in-house and channels the visual elements of vintage travel posters. Check out the 10 showcased must-sees here. Some destinations include DUMBO in Brooklyn, Van Cortlandt Park in the Bronx, Long Island City in Queens, Harlem in Manhattan and St. George in Staten Island. Hopefully this will inspire many to go out and explore!
Check out the campaign coverage in this Adweek article!